Introduction
Creating professional videos has always been expensive and time-consuming — hiring presenters, renting cameras, booking studios. Synthesia changes the game by letting you create AI-generated videos with realistic avatars, no cameras or actors required.
But with new competitors like HeyGen and DeepBrain, is Synthesia still the leader in 2025?
In this review, we’ll explore Synthesia’s features, pricing, pros/cons, and how it compares to alternatives.
👉 Quick Verdict: Synthesia is the best AI video tool for businesses that need professional-looking training, onboarding, and marketing videos without the cost of traditional video production.
What Is Synthesia?
Synthesia is an AI video generation platform that creates videos featuring lifelike avatars who can speak your script in multiple languages.
It’s widely used for:
- Training and onboarding videos.
- Marketing explainers.
- Internal communications.
Key Features
1. AI Avatars
- 140+ diverse avatars (male, female, different ages/ethnicities).
- Professional on-camera presenters created via AI.
2. Multilingual Support
- 65+ languages supported.
- Regional accents available.
3. Video Templates
- Ready-made templates for training, sales, product demos.
- Custom branding options (logos, colors, fonts).
4. Custom AI Avatars
- Clone yourself or your spokesperson into a personalized avatar.
- Useful for enterprises that want consistency across training.
5. Collaboration Tools
- Teams can share, edit, and approve videos.
- Built-in asset library for backgrounds, music, and slides.
Step-by-Step Setup Walkthrough
- Sign Up → Create a Synthesia account.
- Choose a Template → Training, marketing, or blank.
- Pick an Avatar & Language.
- Paste Your Script → The AI generates a video.
- Customize → Add background, slides, or branding.
- Export → Download in MP4 or share directly.
Real-World Use Cases
🏫 Training & Onboarding
HR teams use Synthesia to standardize training materials and onboard employees at scale.
📢 Marketing & Sales
Brands can create quick explainer videos for social media or ads without booking a studio.
🏢 Internal Communications
Executives can deliver company-wide messages in multiple languages.
🎓 Education
Teachers and course creators use avatars to explain lessons in a polished, video-first way.
Pricing
As of 2025, Synthesia offers:
- Starter ($18/month): Basic video creation, limited avatars.
- Creator ($64/month): More templates, longer videos, premium avatars.
- Enterprise (Custom): Custom avatars, advanced collaboration, enterprise security.
👉 Create Your First AI Video
Pros & Cons
📸 [Insert Pros & Cons Table Visual]
✅ Pros
- Saves thousands compared to traditional video shoots.
- 140+ realistic avatars.
- 65+ languages.
- Professional templates for businesses.
❌ Cons
- Avatars still slightly “uncanny” in some cases.
- Limited customization of gestures/movements.
- Higher pricing if producing large volumes of video.
Competitor Comparisons
Synthesia vs HeyGen
- Synthesia: More professional, enterprise-focused.
- HeyGen: More casual, social-media style avatars.
Synthesia vs DeepBrain
- Synthesia: Better templates, collaboration tools.
- DeepBrain: Slightly more natural facial animations.
Synthesia vs Pictory
- Synthesia: Avatar-based videos.
- Pictory: AI-powered video editing from text/blogs.
Who Should Use Synthesia?
Best For:
- Enterprises creating training/onboarding content.
- Small businesses wanting affordable explainer videos.
- Educators and course creators scaling video lessons.
Not Ideal For:
- High-end commercial ads requiring cinematic quality.
- Users needing full-body motion or heavy customization.
FAQs
Q: Can I clone myself as an avatar?
Yes — available on higher-tier or enterprise plans.
Q: Are videos royalty-free?
Yes, all generated videos can be used commercially.
Q: Does Synthesia support subtitles?
Yes, auto-subtitles are included.
Q: Can I use multiple avatars in one video?
Yes, depending on your plan.
Final Verdict
Synthesia is one of the most business-ready AI video platforms in 2025. It saves huge time and costs for training, onboarding, and marketing videos. While avatars still have limitations, the platform remains one of the most polished solutions on the market.
👉 Create Your First AI Video Today
